Matthew True was raised in Austin, TX; he attended Austin High School and then studied at Texas State University. Matthew majored in Accounting and Finance at the McCoy School of Business and excelled in all aspects. He developed a deep passion for business operations and in 2007, began working as a sales representative for some of the nation’s largest home security companies.
After years of experience in management, finance, and sales, Matthew decided to dedicate his professional career to the security and automation industry. In 2011, he teamed up with childhood friends John Jarvis and Brett MacAllister to form True Protection.
Since then, he’s dedicated his life to providing customers with top quality service at the best price. Matthew lives in San Antonio with his wife and two children. As a family man from a modest background, Matthew understands the value of hard work, sacrifice, and integrity — core values reflected within True Protection’s service.